Internet Marketing

by Valerie Dansereau

My website is just over a year old, so I’ve been reflecting on my first year and the mistakes I made. I think at the top of the list would have to be the fact that I didn’t ask this question of other marketers:
What would you do differently in your first year if you knew then what you know now?
Here are my own answers to that question:
1) Trying to go in too many directions at once. In my first year of internet marketing, I was like a kid in a candy store. I could see and smell success all around me and I knew I wanted some, so I tried a little of this and a little of that. End result - not a lot of progress. I switched lanes way too often. Sort of like following one car for several blocks, then choosing to follow a different car on a whim. Needless to say, you don’t reach a destination that way.
2) Being a serial buyer. Along the same lines, I was intrigued with way too many products, many of which were useless. I wish I could have back some of the money that I spent foolishly so that I could spend it with forethought and planning.
3) Not sticking close enough my mentors. I have a couple of people that are at the core of any success I have achieved. At the top of the list is Ken Evoy, the brains behind Site Build It. If you purchase a site through Site Build It, one fringe benefit is an incredible forum full of very experienced and helpful people (many of whom have sites in the top 1% of all websites). In fact, the forum alone is probably worth the price of SBI.
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